Customs officers inspect the commodities in the outlet. (Photo/Feng Mingmin)

YouLike, the second outlet under the "cross-border e-commerce bonded import for online shopping + exhibition and trade" mode in Zhongshan, opened on July 11.

With authorization from the brand, this mode can greatly reduces intermediate costs, ensuring commodity prices will be no higher than those offered by key e-commerce platforms, according to the manager of the outlet. Besides, through face-to-face communication with consumers, the outlet can provide a better shopping experience by giving guidance based on consumers' actual needs.

Under this mode, consumers can place orders through a WeChat applet after visiting the outlet, and ordered commodities will be delivered to homes by courier service companies after customs clearance. This can better meet consumers' diverse needs for quality commodities.